Tuesday, February 14, 2012

Parliamentary Information Office Updated - Cable Welcomes Big Rise in Apprenticeship Numbers


The Parliamentary Information Office of the Parliamentary Yearbook is currently gathering news items for major features on apprenticeships in the next edition.

 

February 11, 2012 - The Parliamentary Information Office   of the Parliamentary Yearbook is currently gathering news items for major features on apprenticeships in the next edition.

In February 2011, coinciding with Apprenticeship Week, the coalition government provided the following statistics regarding the take-up of the apprentices programme:

• Jaguar Landrover were creating 1,500 new apprenticeship places
• BT were offering 250 apprenticeship places across the group
• Morrison’s supermarket chain were set to offer 7,000 places 
• Proctor and Gamble were recruiting 10 apprentice accountants
• 180 people had gained skills at higher education level by taking higher apprenticeships.

The number of people taking higher apprenticeships testifies to the programmes ability to progress apprentices from Intermediate and Advanced Levels to a level comparable with a university degree, 

with graduation ceremonies for apprentices and their families together with an apprentice roll of honour. The Higher Apprenticeships Fund, announced in July 2011 with an allocation of £25mn to support 

advanced and higher apprenticeships in key sectors such as advanced manufacturing, IT and engineering, is designed to assist this progression. The fund is part of an apprentices’ investment package 

totalling £180mn, for which, from 22 July 2011, companies have been invited to bid. In the current financial year, the government has committed itself to funding approximately 360,000 apprenticeships. 

To encourage employers to take on larger numbers of apprentices, red tape and bureaucracy have been cut and the overall process simplified. Companies that contract directly with the government 

regarding their apprenticeship training requirements have simplified payment, reporting and assessment procedures together with improved guidance. 

On 24 October 2011, provisional figures boded well for the apprenticeships programme: apprenticeship starts for the academic year 2010–11 had risen by more than 50 per cent compared with final figures 

from 2009–10; and apprenticeship numbers had risen across all age ranges and levels of training.

Statistics indicate final data for 2009–10 of 279,700 apprenticeship starts compared to 442,700 starts in the full academic year 2010–11. 

The largest sectors were:

• Business, administration and law: 130,290 apprenticeship starts (76,590 in 2009–10)
• Retail and commercial enterprise:100,630 apprenticeship starts (61,620 in 2009–10) 
• Health, public services and care: 86,120 apprenticeship starts (44,150 in 2009–10).

In October 2011, £20mn was invested to boost skills and drive growth in key industries. The government match funded £11mn following the first round of bids to the Growth and Innovation Fund (GIF), 

with more apprenticeships playing a key role in the government’s vision of business identifying how skills can drive growth. Sectors which benefited immediately from GIF funding, and which also stand 

to benefit from co-investment from employer groups, were: renewable energy; hospitality; science-based industries; energy and utility bills; creative industries; active leisure; environmental industries; 

employment services; nuclear; health; and creative and cultural skills.

Business Secretary Vince Cable said, “Sustained economic recovery will depend on our ability to excel in the high-tech skills that our most innovative companies need to compete in the globalised 

economy.

“That is why this government is committed to skilling up our workforce through work-based training. By providing concentrated seed funding for employer-led projects that attract further investment 

from business, we’re targeting money where it will be best placed to drive growth.”

This was submitted by the Parliamentary Information Office. For more information on the Parliamentary Information Office please visit http://parliamentaryyearbook.co.uk/contactus.html

Source : http://www.i-newswire.com/cable-welcomes-big-rise-in-apprenticeship/156870
Parliamentary Information Office



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Sunday, December 20, 2009

Good morning sms

Good morning sms

Be the sky above you,
blue Soft be the road below you,

Affection be the breeze around you,
I pray all the happiness surrounds you.

Good Morning.



(Posted on : 20-06-2008 Characters : 156)
No shadows to depress u,
only joys to surround u,
friends to luv u,
and God himself to bless u.
These r my wishes for today,
tomorrow & everyday.
Good Morning…!!



(Posted on : 20-06-2008 Characters : 173)
Chahe ghussa karo,
Chahe galiyan do,
chahe sir pito,
Chahe mobile toro,
chahe ghar ka saman bikhair do

Hum tu isi time GOOD MORNING kahenge


Good morning sms

Sunday, November 22, 2009

Killer SMS Christmas Greetings Ah! It's Christmastide! Time for festivity, celebrations, gifts, and killer SMS Christmas greetings! Bless that great

Killer SMS Christmas Greetings

Ah! It's Christmastide! Time for festivity, celebrations, gifts, and killer SMS Christmas greetings! Bless that great country Finland for starting the remarkable short message service in 1993! Bless the global mobile phone user community for their exceptional, devoted, and path-breaking gr8 textual vocabulary so that the lovesick can por da luv 2 him or her! And of course, thank Jesus of Nazareth for giving us the day on which butterflies in the stomach flutter, carols are sung with religious joy, and family reunions bring back memories to cherish for life!

Since the last several years what makes my heart drenched with happiness the most, besides the gifts and the reunions, are the unabated floods of the unique SMSs that start trickling from the 1st day of December to ultimately drown me by the 25th. Text, multimedia, and voice SMSs all together make such a beautiful symphony that it surpasses Beethoven's symphony no.9. The pleasure that I derive from reading Shakespeare's Hamlet saying, "To be or not to be," is mild compared to the pleasure that I gain from reading the SMS "2b or nt 2b". Disapprovals are considered blatant when you laugh out loud in anybody's face, which can be subtle in text as "lol". PUAs (pick up artists) are popular to use opening lines in the form of SMS greetings for their first move to judge the prospect of facing a charge of sexual harassment before they advance further. Generally, cloaked SMSs are known as killer SMSs. They are invariably double entendres with a sexual connotation or a risqué involved. The first meaning is innocent but the second meaning is not that decent and is exactly what the sender of the SMS actually means. For example, "The Lord sacrificed his life for the love of us. Let us remember this and sacrifice our lives for the loves of each other. Merry Christmas." This is a purely decent SMS when given to one's family, but the meaning drastically changes if given to someone with an intention of an affair.

Killer SMSs exhibit the most frequency during Christmas. Perhaps due to general bonhomie during this time, the human body pumps higher levels of adrenaline and creative juices mingle with the cerebrospinal fluid in the central nervous system, making persons highly imaginative, highly romantic, and highly social. Killer SMS Christmas greetings are double meaning messages with the sole purpose of killing at point blank range under the mask of sociability and amicability. "Thy word is a lamp unto my feet, and a light unto my path. Thy word is Love. May your Love light my path now and forever!Happy Christmas." or "He that loveth not, knoweth not God; for God is love. Therefore, let us love. Merry X-mas." or "There is a time and a place for everything under the sun. The time is Christmas and the place is in your heart. Happy Christmas!" Such killer SMSs are known to break or make many relationships.

However, if two or more events combine then they become much more potent and may connote meanings at many different levels. They may be of many kinds, political, medical, psychological, etc. For example, "The snow is white, Santa's beard is white, and the White House is white. Rest all is colored in the colors of God. Merry Christmas." Here the second meaning is obviously political and may not go well with certain audiences, but then that is the sole purpose of sending such political double entendre killer SMS Christmas greetings. Again, they may be of the medical kind. For example, "The human brain has a left lobe and a right lobe. My left is not functioning right and there is nothing left in my right. That's why I think about you from my heart. Hearty Christmas!" An example of a psychological kind would be, "Freud's id, ego, and superego seem to be based wholly on sex. Let us meet and discuss why Freud seemed so obsessed with sex. Happy XXX-mas!" Thus, we find that killerSMS Christmas greetings say something else and mean something else. They are of all types, shades, hues and colors.

However, I personally find the most pleasurable are the ones that say and mean the same thing and kill in a positive way. For example, "Hey mom! I am coming home with Steve, Richard and Susan! Merry Christmas!- Rebecca." When mom gets this SMS from her daughter Rebecca who is coming for a family reunion along with her husband Steve and children Richard and Susan, she is so overwhelmed with happiness that she has to put her hand on her chest to steady the fast heartbeats. Such positive killer SMS Christmas greetings are perennial, favorites, and classics.

Merry Christmas.

-o-

Thursday, October 08, 2009

Diwali SMS

Diwali SMS

Diwali aai, masti chahi, rangi rangoli,
deep jalaye, Dhoom Dhadaka, chhoda phataka, jali Phuljadiyan,
Sabko Bhaye, "Happy Diwali"

Category: Deepawali SMS, Diwali SMS
line of sms collectionline of sms collection

Diwali Parva hai Khushio ka,
Ujalo ka, Laxmi ka.... Is Diwali Aapki Jindagi khushio se bhari ho,
Duniya ujalo se roshan ho, ghar par Maa Laxmi ka Aagman ho...
Happy Diwali

Category: Deepawali SMS, Diwali SMS
line of sms collectionline of sms collection

Laxmi aayegi itni ki sab jagah Naam hoga,
Din raat vyapar bade itna adhik kaam hoga,
Ghar Pariwar samaj me banoge Sartaj, Yehi Kamna hai hamari aap ke liye
Diwali ki Dhero Shubh Kamanaye...

Category: Deepawali SMS, Diwali SMS
line of sms collectionline of sms collection

Deep Jalte jagmagate rahe, Hum aapko Aap hame yaad aate rahe,
Jab tak zindagi hai, dua hai hamari 'Aap Chand ki tarah Zagmagate rahe...' Happy Diwali.

Category: SMS, Diwali SMS

Deepawali SMS

Thursday, May 07, 2009

Official Google Blog: Tuning in to TV data

Official Google Blog: Tuning in to TV data

What if the ads we saw when watching TV were always just what we wanted to see? Well, we believe it is possible to make TV ads more relevant to viewers and to deliver more value to advertisers.

Television is becoming more like the web. Just as users click with their mouse to choose what's most relevant to them on the web, viewers send signals about what they want to see on television with clicks of the remote control.

Each week, Google analyzes data from millions of anonymized set-top boxes (STBs) to see which channels they were tuned to second by second. This data is provided by our partner, EchoStar. We're then able to use tuning metrics to provide our advertisers with next-day reports of how many televisions showed their ads nationwide and how the audience responded with their remotes.

We look at the various tuning metrics as signals from the audience about what they want to see and when. One of the metrics we've been exploring is the % Initial Audience Retained (%IAR). This is the percentage of the audience that was present at the beginning of the ad and then stayed tuned-in through the entire ad. If most viewers see an ad they like and decide to stay tuned-in, that ad would have a high %IAR.

Many factors affect audience behavior, including the nature of the programming, the time of day, the day of week, and, of course, the personality of each viewer. But ads themselves also have an impact. By identifying which factors affect tune-away, we can focus in on how the audience reacted to the ad itself.

Check out this video to learn what we found:



The chart below shows all TV commercials that aired on the Google TV Ads platform August through November 2008. Each dot represents an ad, and they are lined up from left to right in order of their %IAR as compared to what we'd expect given other factors (e.g., time of day, network, etc). The red dots on the left represent ads where more audience tuned away than expected. The green dots on the right represent ads where more of the audience stayed tuned than expected. The black dots in the middle are "normal," meaning there was no significant difference between the audience retention for those ads versus what you would expect based on historical data.

(Click on the image for a full-size version)

The next question we wanted to answer was how well this historical data could predict the future audience reaction. If we can use the past to predict the future, then we can get closer to putting relevant ads in front of TV viewers. So we selected one ad with relatively high audience tune-away (red dot) and one ad with relatively low tune-away (green dot) to run side-by-side on national television to test our findings. In the graph below, the diagonal line shows where audiences reacted the same to both ads. The points above that line represent airings when more of the audience stayed tuned to the ad that had previously retained audiences better. We learned audiences reacted predictably to the two ads.

(Click on the image for a full-size version)

Through our analysis of tuning data from millions of set-top boxes, we're getting closer to matching the right ads to the right television audience. It takes a lot of processing power to make sense of the enormous amount of data, but the insights to be gleaned are very powerful. Not only are we able to offer advertisers better measurement and more accountability for their TV campaigns, our goal is to also create a better viewing experience for TV audiences by showing viewers what they want to see.

Monday, July 30, 2007

Wednesday, April 19, 2006

preet -www.seo-india.in Provides web site analysis and search engine placement services

Although your corporate website does not allow customers to purchase products or services online, your company can benefit greatly from optimizing your website for the search engines. Ranking well in the search engine results will not only increase your businesses’ brand awareness, it will bring increased sales leads, which will lead to increased ROI from your corporate website.

There are several things that can be done that will make a corporate website more search engine friendly—and making sure that the search engines like your website will help it get indexed properly. It will also increase the number of targeted visitors to the site, increasing it’s overall ROI. Most corporate websites use high-end web designers who charge a lot of money. If that sounds like your website, then you know that your corporate website is a major investment. By paying attention to the little details that make a big difference when it comes to search engine rankings, you’ll be able to allow your site to ‘earn its keep’ so to speak, and it might even become a part of your full-time sales staff.

Home Page
The home page of the corporate site (www.yourcompanyname.com), is the most important page on the site. When visitors come to www.yourcompanyname.com it shouldn’t redirect to any other web page; after all, that’s your home page. And since most other websites link to your home page (www.yourcompanyname.com) rather than www.yourcompanyname.com/anotherpage.html, then you should take advantage of that; don’t use any redirects on your home page.

Your home page’s title tag should include your company name. If your brand is “well known” then typically the title tag of the home page should only include your company name. However, if your company is not a “household name” or “well-known” brand, then including your company’s industry or keywords reflecting what your company does should be included in your title tag on the home page. Of course, whether or not you choose to include any keywords along with your company name is up to you—only you can make that decision. The meta description tag is often used in search engine listings and in other highly visible places like in search results and in website directory listings. Having a well-written meta description tag that contains a statement about what your company does along with your most important keyword phrases and your company name is a must. The meta keywords tag is optional, although it won’t hurt to include one that includes a few keyword phrases that describe what your company does; it’s also a good place to put keywords that won’t fit into your meta description tag. It’s important not to go overboard with it, though. A few targeted keyword phrases should be sufficient. Keyword research tools are tools that will tell you how many people search per day for keywords related to your business or your company’s products; these can be helpful when writing title tags and meta tags and when crafting your website’s copy.

When visitors come to the home page, they should easily find the name of your company, what your company does, and what products or services it provides. Adding text to your home page is imperative, as search engines don’t read graphics—they need text to be able to determine what your web pages are about. A small paragraph or two about your company should be sufficient, although more text is always better—adding links within that text directly to the company’s most important products is also a good idea. Other elements that should be included on the corporate website’s home page include links to the company’s most important products and services, links to the company’s contact information, links to the company’s management team, and the headlines of the company’s latest news or press releases. Keep in mind that the company’s home page should link to the most important content on the site.

Product or Services Pages
Using keyword research tools, you should be able to identify one or two important phrases that describe each product or service that your company offers. The title tags of product pages should include those phrases along with the company name. It’s best to include the keyword phrase(s), the name of the product, and then your company name in the title tag (in that order). The keyword phrase should appear first in the title tag since it’s the most important. Keep in mind that title tags are also what appears in the search results, so including the keyword phrase (typically what someone searched for) along with the product name and the company name will help entice the visitor to click on the link in the search results and visit your corporate website’s product page.

Each product or services page must be unique. We’ve already discussed the title tag and how that should include keywords that describe the product as well as the product name and the company name. Those words should also be included in the meta description tag and meta keywords tag, which also must uniquely describe the particular product or service. Do not duplicate meta tags across several product pages; it’s imperative that each one be unique or the search engines might not include those product pages in their search engine indices.

Each product or services page should contain at least several paragraphs of text; using the keywords (based on prior keyword research) is good practice, although you don’t want to “overuse them” in the copy. Keep in mind that although the text on products and services pages can also appear in product brochures and other sales literature, it’s important that it only appear once on the internet (on your product page). The search engines do not like duplicate content, as duplicate content can draw penalties from the search engines. Links to related products or services that the company offers will keep visitors on your site as well as help the search engine crawlers find all the pages; you might consider adding a “breadcrumb trail” as a part of the navigation, as well.

Product or services pages can help bring in sales leads for your company. When potential customers are looking for a product or service the company sells, they typically turn to search engines. When they find your product or services page listed in the search engines, the visitor will come directly to your product or service page. They’ll typically take a few seconds to glance at what you have to offer; it’s at that time when you need to give them some sort of “action” to take. For example, if your company’s product or services are very expensive you might consider allowing your visitors to download an Adobe Acrobat PDF version of your product brochure. Including a link in a prominent place on your product page will give them some sort of “action” to take. It’s also a good practice to ask them to fill out an online form with their contact information before they actually download the PDF file. Capturing their contact information will allow you to collect online sales leads, and allow your sales staff to follow up with prospective customers. If you do not include an “action” for your website visitors to take on your product pages, you’re losing out on potential sales leads. Furthermore, most web analytics tools allow you to track how those prospects heard about you and what they searched for at which search engine. Even though your sales process might be lengthy, it’s possible to track specific sales to keywords that the client searched for to find you. This can lead to increased marketing awareness and allow you to focus your marketing efforts in areas that are most profitable for your company.

Company News and Events
Many corporate websites include press releases, company news, and events (like trade shows) on their site. I mentioned earlier that it’s often useful to include the headlines of press releases and news on the company’s home page and links directly to pages on the site where that news is located. There should be a separate section on the site for press releases, as well as a separate page for events or trade shows that the company is attending.

Each press release should have its own page, and the title of the press release should be included in the title tag and the meta tags of that page. Press releases should include links to the products and services the company sells as well as a link to the company’s home page. Most often these are included in the “About CompanyName” section of the press release, and it’s a good practice to include direct links to the product pages on the site in that “about the company” section.

Whenever a press release is issued it should first be added to the website; then it should be sent out to the press or to the newswires. It’s important for it to be included first on the website as that’s the first place it will appear, insuring that the company is the author and originator of it; any other copies of the press release that appear on other websites will essentially be regarded as duplicates. This is key since it will help the press release be indexed first for that information, which will help that press release’s page get ranked quicker in the search engines for the information contained in the press release. Whenever a company announces news, people turn to the internet and search for that news; it’s best that the company’s own press release about that news show up first in the search engines rather than any other ‘copies’ of that press release that might show up in the media.

Oftentimes people search at the search engines for trade shows they’re going to attend. By including separate web pages about each trade show the company is going to attend or exhibit at, there’s a good chance that people searching for that trade show in the search engines will see the page on the corporate website mentioning the fact that the company is attending; this can lead to company and brand awareness as well as potential sales leads. If someone is searching for the trade show then they’re interested in that particular industry; so those types of visitors to your corporate site are extremely targeted and valuable.

Links to the Corporate Website
Many corporate websites already perform well when it comes garnering links from other websites. Links are important because they’re the currency when it comes to the search engines—the more links a website has from other websites the more popular or influential that website is when it comes to search engine rankings and overall traffic. Keep in mind that links are valuable, so making sure you get a link whenever possible will help. Websites that contain links that are extremely valuable are often overlooked; these include websites of trade associations or trade groups the company belongs to, as well as industry trade magazines (they often will link to your products and services pages and list your white papers). It’s also valuable for companies to be listed in industry portals and industry directories, as well as www.dmoz.org, the Yahoo! Directory, Business.com, and Best of the Web (www.botw.org). Best of the Web also has a blog directory, so if your company has a corporate blog it can be included there, as well. Corporate blogs can be a good source of additional content for your corporate website, as well as a place that will naturally get links from other websites.

Other Considerations
Corporate websites can often be seen as an industry leader if it includes additional valuable content. For example, including a dictionary or glossary of terms is helpful. Including articles by your company’s industry experts can also lead to increased credibility (those articles can also be syndicated for use on other websites on the internet that will bring even more targeted visitors to your company’s website). Keep in mind that white papers are also valuable, and there are many websites that will list your company’s white papers at no charge.

When including information about your company’s executives, each executive should have his or her own web page on the site. The title tag should include the executive’s name, as well as the company name. The meta description and meta keywords tag should also include this information as well. Giving each executive their own web page on the site is valuable, as there are people who search at search engines for executives’ names or the company name and their job title.

Many companies typically own more than one domain name. It’s important that the corporate website have one main domain name—all others must be redirected to the main domain name using what is referred to as a “301 Permanent Redirect”. If you allow your company to have more than one domain name that brings up the same content, you’re asking for a possible de-ranking or de-listing in the search engines because of “duplicate content”. The search engines do not like to index duplicate web pages or duplicate websites.

Have you ever searched at a search engine for your company name? Most likely your corporate website will be listed first. But, what is listed second, third, or even eighth in the search results? Are all those other websites that mention your company positive? Are some of them negative? By adding an “in the news” section to your corporate website and linking out to positive articles and other websites that offer valuable information about your company, you will increase the chance that those positive references to your company will show up higher in the search results than the negative ones.

By making a few changes to your corporate website that don’t sacrifice its quality and good looks, you can make your corporate website pay for itself by turning it into a serious lead generation tool. Not only will your corporate website be found at the top of the search results, it will be seen as an industry leader and start to “show up everywhere” for your company’s most important keyword phrases, the phrases related to your products and services. And not only will the corporate website be found more often in the search engines, it will increase your company’s brand awareness.